I was browsing Verizon's wireless site, to look at which of their phones has EVDO and Bluetooth™ capability. I stumbled upon a feature they have for examining their cell phones online. It's flash based, and extremely useful. I can compare the cellphone in question to simple common objects. It serves as a reference point, so the shopper can get a feel for the size of the phone. This vastly improves the buying experience especially with a product such as a cell phone.